Sustainable Brand Benchmark - FAHERTY BRAND
By CommonShare
Founded in 2013 by Mike and Alex Faherty and Kerry Docherty, Faherty is a family-run lifestyle and apparel brand fueled by purpose and optimism. For them, life and work are both family affairs — welcoming, comfortable, timeless. they made their teenage dream of a sun-soaked brand come true, and every day they look forward to making high-quality, sustainably-minded, feel-good favorites that will bring you joy to wear.
Overall Rating
Undistinguished
Credibility
How credible are the sustainability claims of the retailer/brand.
Relevance to Mainstreaming Sustainability
Market share of the retailer/brand within the industry it operates in.
Commitment
Commitment of the retailer/brand to sustainability.
Traceability
Level of visibility of the retailer/brand over its supply chain.
Accessibility
How easy is it to find the retailer’s/brand’s sustainable products.
