Alder Apparel
Alder Apparel Ltd is a private company that operates an online shopping platform with a focus on creating sustainable, durable outdoor clothing. Founded in 2019, Alder Apparel caters to a diverse range of body sizes, offering products from XS to 6X. The company emphasizes inclusive sizing, female-focused design, and ethical production practices.
The brand is known for its playful approach to outdoor apparel, aiming to make customers feel comfortable and stylish in their clothes. With a commitment to sustainability, Alder Apparel seeks to blend fashion with function, ensuring that their clothing is not only aesthetically pleasing but also practical for outdoor activities.
Alder Apparel's corporate office is located at 46 Day Avenue, Toronto, Ontario, Canada. The company has experienced growth since its inception, with a seed funding round in May 2023 raising $1.48 million. This funding has supported the company's mission to provide inclusive and ethically produced clothing options for the outdoor market.
The executive team of Alder Apparel includes co-founders and co-CEOs Mikayla Wujec and Naomi Blackman, who share a vision for a more inclusive and sustainable outdoor apparel industry. They are joined by Chief Financial Officer Mona Minhas, who oversees the financial operations of the company.
Alder Apparel has attracted attention from various investors, including 500 Global, Consumer Ventures, Incite Ventures (San Francisco), Path Ahead Ventures, and Style with Substance Ventures, among others. These investors have recognized the potential of Alder Apparel's unique market position and its commitment to inclusivity and sustainability.
The company's online presence reflects its brand values, with a user-friendly website that showcases its range of outdoor clothing. Alder Apparel's social media following and website traffic indicate a growing interest in the brand, which continues to innovate in the outdoor apparel space.
In summary, Alder Apparel Ltd is a forward-thinking company that stands out for its inclusive sizing, sustainable practices, and playful branding. With a strong foundation and support from investors, Alder Apparel is poised to make a significant impact on the outdoor clothing market.