About Marc O'Polo
Marc O'Polo is a fashion brand that epitomizes the essence of contemporary lifestyle, blending authentic modernity with a touch of innovation, all while maintaining a relaxed Scandinavian spirit. The brand's philosophy is deeply rooted in the freedom of individuality, encouraging a liberal and open-minded attitude that is reflected in its treatment of employees and product design. Founded in Stockholm in 1967 by Rolf Lind, Göte Huss, and Jerry O. Sheets, Marc O'Polo has grown from a small company to a global presence, employing nearly 2,000 people from over 40 nations.
The company's headquarters are located in Stephanskirchen, Germany, and its products are available in 41 countries through various channels, including online shops, retail, and franchise partners. Marc O'Polo is recognized as one of the leading premium modern casual brands, setting high standards for the quality of its products, which range from materials to design and production. This commitment to quality extends to their service and communication, driven by a strategic objective to become the leading modern casual lifestyle brand in the global premium segment.
Marc O'Polo's product portfolio is diverse, encompassing divisions such as Marc O'Polo Modern Casual, Marc O'Polo DENIM, Marc O'Polo SHOES, Marc O'Polo ACCESSORIES, and licensed collections including BODYWEAR, BEACHWEAR, EYEWEAR, HOME, and JUNIOR. The brand's focus on durable premium quality, sustainable design, and responsible action is evident in its collections, which are complemented by special capsule collections and collaborations with international lifestyle brands.
The brand's history is marked by innovation and expansion. After its founding, Marc O'Polo introduced logo-imprinted cotton t-shirts and a unisex sweatshirt, which were followed by the opening of the first store in Düsseldorf in 1979. The company's growth continued with the introduction of bags, small leather goods, beachwear, and children's clothing. A significant milestone was the relocation of its headquarters from Stockholm to Stephanskirchen in 1997, which coincided with the expansion of the company's shareholdings and operations.
Marc O'Polo's international expansion has been strategic, with investments in key markets and the opening of stores in Asia and China. The brand has also engaged in partnerships and campaigns featuring celebrities, reflecting its modern and innovative approach to marketing. Additionally, Marc O'Polo supports creative ventures and sponsors awards that honor innovative design, further establishing its commitment to fostering creativity and individuality.
In summary, Marc O'Polo represents a lifestyle that is both modern and timeless, with a focus on quality, sustainability, and individual freedom. Its Scandinavian roots and commitment to innovation have positioned it as a prominent player in the fashion industry, with a strong international presence and a loyal customer base that appreciates the brand's unique blend of casual elegance and modern sophistication.