NATRUE Certified

NATRUE is an international non-profit association that provides certification for natural and organic cosmetics and personal care products. NATRUE Certified is a label that guarantees the authenticity and quality of these products, ensuring they meet stringent standards for natural and organic ingredients, manufacturing processes, and packaging. To obtain NATRUE certification, products must comply with the following criteria: Natural Ingredients: Products must contain natural ingredients derived from plants, minerals, or animals. Synthetic fragrances, colors, and preservatives are not allowed or restricted. Organic Ingredients: Organic ingredients are encouraged, and products with a higher percentage of organic content may receive additional certification levels. Sustainable Manufacturing: The manufacturing process should be environmentally friendly and follow sustainable practices. This includes considerations for energy and water usage, waste management, and pollution control. Responsible Packaging: Packaging materials should be environmentally responsible, minimizing waste and utilizing recyclable or biodegradable materials. No Animal Testing: Products must not be tested on animals, and suppliers should also adhere to this principle. Transparency and Traceability: Manufacturers must provide detailed information about the ingredients and their sources, enabling transparency and traceability throughout the supply chain. NATRUE certification involves an assessment and verification process conducted by independent certification bodies. This process includes document review, on-site inspections, and testing of the products to ensure compliance with the NATRUE standards. Once certified, products can bear the NATRUE label, indicating their adherence to the highest standards of natural and organic cosmetics. NATRUE Certified products provide consumers with assurance that they are purchasing genuine natural and organic cosmetics, free from harmful ingredients and produced with respect for the environment. The NATRUE label allows consumers to make informed choices and supports the growth of the natural and organic cosmetics industry by promoting transparency and trust.