
Livaeco
About (Livaeco)
Liva Cellulose Fibre, a brand by Birla Cellulose, has established the Livaeco certification program to promote sustainable and eco-friendly fashion. This initiative focuses on certifying various products made with Liva Cellulose Fibre, including yarn, greige fabrics, and finished fabrics. The primary goal of the Livaeco certification program is to provide a differentiated product identity and assurance of sustainability.
Liva Cellulose Fibre is a nature-based fiber that has been enhanced to be even more eco-friendly. It is sourced from FSC-certified sustainable forests, ensuring that the raw materials used in the production process come from responsibly managed sources. This emphasis on sustainable sourcing aligns with Birla Cellulose's commitment to environmental stewardship and responsible manufacturing practices.
What sets the Livaeco certification program apart is its traceability feature. The journey of every garment tagged with Livaeco can be traced back to its origin. This level of transparency allows consumers to have confidence in the sustainability claims of the product and reinforces the brand's commitment to ethical practices.
In addition to the certification program, Liva offers the Liva Hangtag Program. Businesses that partner with Liva can showcase the Liva Hangtag on their products. This co-marketing support helps these businesses expand their reach and effectively communicate their dedication to sustainable fashion to consumers.
Livaeco places a strong emphasis on natural fluid fashion and sustainability. By integrating Liva Cellulose Fibre into their creations, fashion designers and brands can offer garments that not only look stylish but also have a reduced environmental impact.
Overall, the Livaeco certification program and Liva Hangtag Program are significant steps taken by Birla Cellulose to promote sustainable and eco-friendly fashion. By certifying products made with Liva Cellulose Fibre, the brand is encouraging responsible practices within the fashion industry and supporting the growing demand for environmentally conscious choices among consumers. Through these initiatives, Liva Cellulose Fibre strives to be a frontrunner in the movement towards a more sustainable and ethical fashion ecosystem.