ZOHA

**_‘ZOHA means the morning light._** **_It also implies sensitivity and appreciation for the finer and deeper things in life.’ _**   _Zoha is a slow fashion brand that strives to be known for its beautiful and unique designs __. The collections offer a distinctive mix of artisanal as well as digital prints and embroideries, and combine it with contemporary styling to create timeless pieces. The flattering yet relaxed silhouettes, inspired by the free spirited bohemian look, offer style as well as comfort and versatility._ _The collections are inspired by the rich and colourful Indian heritage that is __ prominent in the embroideries, prints and weaves from various parts of the country._ _The brand emphasizes the use of natural, eco- friendly fabrics, or deadstock fabrics where possible and aspires to become an ethical, conscious brand, supporting fair trade and environmental-friendly productions._ _The brand chooses to work with a small group of suppliers in small setups that provide safe working conditions as well as fair wages to the workers._ _It wants to create awareness about the damaging effects of fast fashion & strongly advocates that you are never too small to make a positive change in the world….._