
Rouje
🇫🇷 France
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Brands (1)
About (Rouje)
Rouje SAS is a Paris-based fashion company that has captivated the fashion world with its unique blend of timeless elegance and modern femininity. Founded by Jeanne Damas, a prominent figure in the Parisian style scene, Rouje has become synonymous with the effortless chic associated with French fashion.
The brand's inception was inspired by Jeanne's personal style and her desire to create clothing that embodies the classic Parisian aesthetic. Rouje's collections are known for their delicate prints, flattering cuts, and a palette that complements a wide range of skin tones. The brand emphasizes the importance of quality and sustainability, often opting for natural fibers and fabrics that stand the test of time.
Rouje's fashion studio is the heart of the brand, where the magic happens. It's a place of creativity and craftsmanship, where each piece is designed with the modern woman in mind. The studio is not just a workspace; it's a source of inspiration, reflecting Jeanne's vision and the brand's commitment to authenticity and innovation.
Jeanne Damas, the founder, is not only the creative force behind Rouje but also a muse and ambassador for the brand. Her personal style and philosophy of beauty and fashion are deeply ingrained in Rouje's DNA. She surrounds herself with influential women who inspire and bring the brand to life, from artists and fashion designers to stylists and muses. These women are the essence of Rouje, embodying the lifestyle and values that the brand stands for.
Rouje is more than just a fashion label; it's a community. The brand celebrates women, their diversity, and their freedom to make their own rules. Through #LaVieEnRouje, a lifestyle that appreciates beauty, simplicity, and sisterhood, Rouje connects with its audience, sharing stories and experiences that resonate with women everywhere.
The company is also committed to social causes, particularly those supporting women. Collaborations with artists and non-profits have led to capsule collections and initiatives that give back to the community. For instance, Rouje has partnered with La Maison des Femmes, a center that provides aid to female victims of violence, and Empowher, a non-profit that empowers women through entrepreneurship.
In summary, Rouje SAS is not just a purveyor of fashion; it's a brand that stands for elegance, empowerment, and the Parisian spirit. It's a testament to Jeanne Damas' vision of creating a world where fashion is both beautiful and meaningful, where women are celebrated, and where the Parisian chic is accessible to all.