Realisation
Realisation Limited, the owner of the brand Realisation Par, is a distinctive fashion label that has carved out a niche for itself in the global apparel market. Founded by Alexandra Spencer and Teale Talbot, Realisation Par emerged from a desire to create those unique pieces that the founders felt were conspicuously absent from their own wardrobes.
The brand's philosophy is centered around the concept of individuality and personal style. Rather than producing seasonal collections, Realisation Par focuses on crafting individual pieces that can seamlessly integrate into and enhance a woman's existing wardrobe. Each garment is designed to be a standalone statement, embodying the confidence and spirit of the wearer.
Silk is the fabric of choice for Realisation Par, lending a luxurious feel and beautiful fit to their garments. The brand prides itself on the quality of its silk dresses, which are produced in specialized factories. This commitment to quality ensures that each piece not only looks exquisite but also stands the test of time and travel.
In-house designers at Realisation Par work meticulously to create exclusive prints that are signature to the brand. These prints often feature a hidden repeat of the 'FOR RÉAL' logo, assuring customers of the authenticity and exclusivity of their Realisation Par piece.
The term 'DREAMGIRL' is synonymous with the brand's ethos. It represents the ideal Realisation Par woman: confident, original, and inspiring. She is the personification of the brand's values, and through her, Realisation Par communicates its vision of fashion that is both approachable and aspirational.
Realisation Par's success is not just in its products but also in its marketing approach. The brand has a strong visual identity that is captured through a mix of mediums, from VHS to Polaroid, creating not just promotional material but memories. These visuals are a testament to the brand's global reach and the diverse inspirations that fuel its creative process.
In summary, Realisation Limited's Realisation Par is more than just a clothing label; it's a lifestyle brand that encourages women to embrace their individuality and express themselves through fashion. It's a brand that stands for quality, uniqueness, and the celebration of the female spirit.