oGorgeous

Ogorgeous Inc. is the innovative force behind the fitness fashion brand POPFLEX, which is renowned for its thoughtfully designed workout wear. The brand was brought to life by Cassey Ho, the creator of Blogilates, and is celebrated for its commitment to combining style with functionality in fitness apparel.

The company's journey began with a simple idea in Cassey Ho's mind, which then took shape through sketches and meticulous design processes. One of the brand's notable achievements includes the development of custom-made bra cups, a project that spanned over a year and a half to perfect the right amount of support and comfort. This attention to detail is evident in the brand's dedication to fit-testing their clothing on real women's bodies, ensuring that each piece is secure and comfortable, even during the most intense workouts like burpees.

POPFLEX stands out for its high-quality, high-tech fabrics and artistic designs, which are offered at an accessible price point. The brand prides itself on being industry-shattering, providing workout wear quality on par with top yoga brands, but at a fraction of the cost. This is achieved through careful sourcing and studying of every thread, trim, and piece of fabric used in their products.

The product range of POPFLEX includes anti-camel toe leggings with pockets, running skorts, and hoodies that feel like clouds. The brand caters to a wide range of sizes, from XS to 3X, ensuring inclusivity and a perfect fit for every body type.

Cassey Ho's vision for POPFLEX is to break down barriers that prevent women from enjoying top-notch workout wear. By joining the brand's Rewards Program, customers can even earn free clothing. The brand encourages its community to share their experiences with POPFLEX by using the hashtag #POPFLEX on social media platforms like Instagram, where they can be featured on the website.

In summary, Ogorgeous Inc.'s POPFLEX brand is a testament to innovation, quality, and accessibility in the fitness fashion industry, driven by a passion for empowering women to look and feel their best while leading an active lifestyle.