O2C Brands

🇺🇸 United States

**O2C Brands LLC**, headquartered in **Chicago**, is a vibrant conglomerate specializing in innovative products tailored to meet everyday needs, with a strong focus on family-centric solutions. Their portfolio encompasses a variety of brands aimed at enhancing the lives of families. Among these brands, **Green Sprouts** stands out prominently. **Green Sprouts**, founded in **1982** by **Becky Cannon**, a visionary mother of two, has become synonymous with sustainable baby products. Their diverse range includes swimwear, sun wear, mealtime essentials, bath time accessories, hair care items, toys, and more, catering to newborns, infants, and toddlers up to **four years old**. The brand embodies O2C Brands' core values, including innovation, sustainability, quality, distinctive design, and a strong emphasis on meeting the needs of families. O2C Brands recently acquired Green Sprouts, recognizing its potential and alignment with their values. Becky Cannon expressed confidence in O2C Brands as the ideal steward to lead Green Sprouts forward. With significant sales relationships across various channels, including ecommerce, specialty stores, grocery outlets, and more, O2C Brands envisions a promising future for Green Sprouts under their guidance. In addition to Green Sprouts, O2C Brands boasts other noteworthy brands in their portfolio, including **O2COOL®**, known for portable cooling and outdoor products, **TREVA®**, specializing in cordless fans and air purifiers, **LunchBots®**, offering practical lunch storage solutions, **ECOVESSEL®**, providing hydration vessels, and **UKONSERVE**, focusing on stainless steel food storage products. Owned by **Middleton Partners**, a Chicago-based private equity firm, O2C Brands actively seeks acquisition opportunities in the consumer products marketplace, further expanding their reach and impact. In summary, O2C Brands' acquisition of Green Sprouts underscores their dedication to sustainable innovation, quality, and family-centric design. As they nurture Green Sprouts and continue to redefine the landscape of everyday essentials for families worldwide, O2C Brands solidifies its position as a leader in the industry. For more information, visit [O2C Brands' website](https://www.o2cbrands.com/) or explore [Green Sprouts' offerings](https://www.greensprouts.com/).
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