Gerson Gerson

Gerson & Gerson, Inc. is a company with a rich history of bringing joy and beauty to girls all over the world. Founded in 1935 by Max Gerson and his brother, the company has always been a family business with the goal of making their daughters and other girls feel confident and beautiful. In 1970, the company began distributing its dresses under the label Bonnie Jean, which remains a family business today. Gerson & Gerson is committed to dressing future generations of girls in beautiful, whimsical dresses that make them feel confident and special.