BETTER NOT YOUNGER

Better Not Younger is a company dedicated to creating hair care products specifically designed for aging hair. Founded in 2018 by Sonsoles Gonzalez, the company aims to address the unique needs of women experiencing changes in their hair as they age. With a focus on clean and clinically developed formulas, Better Not Younger offers holistic solutions to common issues such as thinning, lack of volume, dryness, frizz, and brassiness. Their product line includes items like the Superpower™ Fortifying Hair & Scalp Serum, Wake Up Call Volumizing Shampoo, and Lift Me Up Hair Thickener, all designed to nourish the scalp and promote healthier, thicker hair. The company is committed to cruelty-free practices and has been Leaping Bunny certified since May 15, 2020. This certification ensures that none of their products or ingredients are tested on animals, aligning with their mission to provide ethical and effective hair care solutions. Better Not Younger continues to innovate and expand its product offerings, helping women feel confident and beautiful at any age.