About Womsh
Womsh
Womsh, a trailblazer in the realm of sustainable fashion, has set a new standard for eco-conscious consumers seeking stylish yet environmentally responsible footwear. The brand's commitment to sustainability extends across every facet of its operation, encapsulating the ethos of responsible fashion production and consumption.
What Sets Womsh Apart
Womsh's dedication to sustainability is not a mere marketing trend but a deeply embedded philosophy, challenging the prevalent greenwashing prevalent in the industry. The brand envisions a future where fashion harmonizes with both the environment and people, making ethical and eco-sustainable fashion synonymous.
The 6 "W"s of Womsh's Sustainable Fashion
1. Materials:
- Womsh places a premium on supply traceability, allowing consumers to delve into the entire life cycle of their footwear. Each product is equipped with a QR code linked to a Blockchain system, certifying the brand's actions, initiatives, and materials.
- Organic and recycled cotton, Appleskin, recycled PET, waste leather, and FSC certified paper form the core materials, adhering to sustainable procurement and processing methods. The ultimate objective is to transition to using only waste or recycled materials for a gentler environmental impact.
2. Origin:
- All Womsh footwear is meticulously crafted in Italy and Portugal, adhering to stringent legislation that safeguards workers' rights and ensures a safe and non-discriminatory working environment.
3. Craftsmanship:
- Womsh believes in putting a face to production. Every product description reveals the name of the skilled individual who crafted the sneakers, recognizing the intrinsic value of the workforce and fostering healthy working conditions.
4. Conditions:
- Operating with an ethical and inclusive business model, Womsh ensures complete safety for its workforce. The company premises boast certifications such as ISO9001, ISO14001, and SA8000, affirming commitment to workers' rights in the footwear sector.
5. Compensation:
- Womsh vehemently rejects the exploitative practice of underpaid workers associated with low-priced products. All workers receive a minimum living wage, contributing to a satisfactory standard of living.
6. Social and Environmental Contributions:
- Womsh actively participates in the Impatto Zero® project by LifeGate since 2014, offsetting CO2 emissions and creating new forestland in Italy, Costa Rica, Madagascar, Bolivia, and Panama.
- The brand's "Betty's Garden" initiative encourages customers to return used footwear for recycling, with the recycled rubber utilized in creating non-slip fall-protection surfacing for children's playgrounds. Participants are rewarded with a €10 voucher for a new pair of shoes.
- A socially impactful move for Black Friday saw Womsh donating 30% of online sales profits to One Tree Planted, resulting in the planting of 800 trees in Iceland in 2021.
Beyond Fashion: A Commitment to Change
Womsh stands as a beacon of change in the fashion industry, exemplifying a model where sustainability is not just a label but a way of life. The brand's dedication to transparency and adherence to ethical and sustainable practices positions Womsh as a leader in the journey towards a more responsible and conscious fashion landscape.