The R Collective

The R Collective is a social impact upcycled fashion brand that emerged from Redress, a pioneering charity based in Hong Kong dedicated to promoting sustainable fashion. Founded by Christina Dean, The R Collective is on a mission to create beautiful clothing from waste materials. As a leader in sustainable fashion in Asia, the brand is committed to giving back, donating 25% of its profits to Redress to support the charity's efforts.

The brand's approach is unique and environmentally conscious, focusing on rescuing and reusing materials that would otherwise go to waste. They collaborate with world-class manufacturing partners to design and produce a variety of products, ranging from limited-edition pieces to large bulk items. These products include totes, amenity bags, T-shirts, and even hangers, all crafted from rescued materials such as leathers, cottons, silks, and industrial waste like car airbags and tuk tuk covers.

The R Collective's process is a testament to their commitment to sustainability and circularity. They rescue top-quality existing materials, thereby reducing the environmental impact associated with the production of new textiles. This includes mitigating greenhouse gas emissions, intensive water use, and pollution. Their products are not only environmentally friendly but also carry the R Mark, which assures that the materials have been rescued for reuse or recycling.

In addition to their environmental efforts, The R Collective is also socially responsible. Their products are handcrafted by artisans, and the brand works closely with corporate partners to develop responsible corporate gifts that tell a story of sustainability and impact. The brand's founder, Ruth Weerasinghe, is a previous winner of the Redress Design Award, the world's largest sustainable fashion design competition, further highlighting the brand's deep roots in the sustainable fashion movement.

Overall, The R Collective stands as a beacon of innovation in the fashion industry, proving that fashion can be a force for good. Through their ambitious and brave business practices, they aim to reduce waste and create a positive change in the fashion industry, all while delivering beautiful, enduring, and affordable luxury designer pieces.