PULPE DE VIE

Pulpe de Vie is a vibrant and innovative cosmetic brand that champions the philosophy of organic and anti-waste beauty solutions. Founded in Marseille by Julie Ducret in 2009, the brand has been a forerunner in the upcycling economy, particularly in the cosmetics industry. With a commitment to sustainability, Pulpe de Vie utilizes ""ugly"" fruits and vegetables that would otherwise be discarded due to their appearance. These organic ingredients are transformed into high-vitamin skincare products, embodying the brand's dedication to eco-friendly practices and natural beauty. The brand's journey began with Julie's desire to reconnect with nature and her passion for authentic living. This led to the creation of a product line that is not only healthy and responsible but also infused with fun, color, and positivity. Pulpe de Vie stands out for its local production and innovative approach, which includes partnering with small organic farms and laboratories in the South of France to develop its unique formulas. Today, Pulpe de Vie boasts a diverse catalog of 48 products, over 2000 points of sale in France, and a robust online presence. The brand's success is a testament to its ability to produce skincare products that resonate with consumers seeking both quality and sustainability.