About Outerknown

Outerknown is a clothing brand that was co-founded by Kelly Slater, a professional surfer and 11-time world champion. The brand aims to create effortless and casual beach styles that are rooted in sustainability and transparency. Outerknown is inspired by the ocean and the connection between people and nature.

Some of the special things about Outerknown are:

  • It uses over 90% of organic, recycled, or regenerated materials in its products, such as organic cotton, hemp, recycled cotton, and responsible wool.
  • It works with certified suppliers and factories that follow strict guidelines of safety, working conditions, and environmental impact. Some of the facilities run on renewable energy and some are B Corp certified.
  • It supports farmers in implementing regenerative organic practices that improve soil health, biodiversity, and carbon sequestration. It has converted 28 acres of farmland to Regenerative Organic CertifiedTM (ROCTM) standards and produced 10 tons of ROCTM cotton in 2022.
  • It promotes fair labor and fair compensation in its supply chain, in alignment with the Fair Labor Association. It has contributed over $133,000 to improving workers' livelihoods through the Fairtrade Premium, which workers can use for various programs such as health insurance, education, housing, and financial relief.
  • It gives back to non-profit organizations that align with its values and help make a larger impact on the environment and society. Some of the organizations it has worked with are Brother Benno, The Ocean Cleanup, Ocean Conservancy, Surfrider Foundation, and Everytown.
  • It launched Outerworn, a platform that allows customers to buy and sell pre-loved Outerknown garments, keeping them out of the landfill and in circulation. Outerworn is part of the brand's circular vision and commitment to creating products that last a lifetime.

Outerknown is a brand that is passionate about making a positive difference in the world through its products, practices, and partnerships. It is a brand that celebrates the beauty of the ocean, the diversity of life, and the responsibility of caring for both. 🌊

If you want to learn more about Outerknown, you can visit their website or read some of the articles about them.

Brand Owner