NADAMOO! Brand Overview

NADAMOO!, an innovator in the plant-based ice cream segment, has been delighting consumers with its coconut-milk-based frozen desserts since 2005. Headquartered in Austin, Texas, the brand has established itself as a pioneer in the dairy-free dessert market.

Commitment to Sustainability

NADAMOO! is deeply committed to sustainability, leveraging organic and biodynamic farming practices to source its ingredients. The brand's use of coconuts and agave nectar not only contributes to the creamy texture of its ice cream but also underscores its dedication to environmentally friendly practices.

Product Expansion and Market Presence

From its humble beginnings at a local tasting event, NADAMOO! has experienced exponential growth. The brand's products are now available in over 8,000 retail locations across the U.S. and Canada, with a significant presence in both retail and foodservice sectors.

Redesign and Brand Recognition

In response to the competitive landscape, NADAMOO! underwent a strategic redesign, led by the creative agency Moxie Sozo. The redesign focused on enhancing brand recognition through the use of a consistent brand color—a rich, royal blue—and distinctive packaging that stands out on store shelves.

Innovation and Consumer Experience

NADAMOO! continues to innovate, offering a variety of flavors that cater to a range of dietary needs and preferences. The brand's commitment to quality and taste has solidified its position as a favorite among those seeking dairy-free ice cream alternatives.