About Ladress

LaDress, founded in 2006, has blossomed into an iconic brand that epitomizes the quest for the perfect outfit for every occasion. Simone van Trojen, the visionary behind LaDress, embarked on this journey with a single dress—a dress that would transcend seasons, effortlessly blend elegance with practicality, and cater to the multifaceted lives of women. From its humble beginnings, LaDress has evolved into a renowned and versatile label, offering more than just that initial dress.

Simone, no longer navigating this venture alone, now collaborates with CEO Pieter de Ridder and co-board member Esther van Bezooijen. Together, they have fortified LaDress's core strength: creating washable, wrinkle-free couture that fits impeccably. Their commitment to quality ensures that every woman can exude grace and confidence, whether she's at the office, dancing the night away, or savoring a leisurely weekend.

LaDress is more than a brand; it's a lifestyle. With a Dutch heritage, it embraces the essence of timeless design, beautiful fabrics, and high-quality materials. The allure lies in its versatility—the ability to seamlessly transition from day to night. Whether you're attending a business meeting, celebrating a special occasion, or simply enjoying life's little moments, LaDress offers an ensemble that effortlessly elevates your style.

The brand's headquarters, nestled in Amsterdam's van Eeghenstraat, houses not only its online platform but also a charming showroom. Here, visitors can explore the curated collection firsthand, experiencing the tactile beauty of each garment. The showroom opens its doors from Monday to Saturday, inviting women to discover the magic of LaDress in person.

Simone van Trojen, a woman much like any other juggling motherhood, marriage, and a bustling social life embodies the spirit of LaDress. Her dream, born out of a personal quest for the perfect dress, has blossomed into a brand that resonates with women worldwide. LaDress isn't just about fashion; it's about empowerment, confidence, and celebrating life's myriad moments. So slip into that LaDress, embrace its timeless elegance, and step confidently into the world it's your perfect fit, waiting to be discovered .