About GERBER CHILDRENSWEAR
Gerber Childrenswear LLC stands as a prominent marketer of infant and toddler apparel and related products. The brand is renowned for providing essential, core layette apparel, including the iconic Onesies® Brand one-piece underwear, sleepwear, and accessories that cater to the needs of babies in their initial years. With a history stretching over 40 years, Gerber Childrenswear is the original creator and proprietor of the Onesies® Brand trademark, a fundamental piece in American babies' wardrobes.
The company's legacy began with the search for the first Gerber baby in 1928, leading to the adoption of a charcoal sketch by artist Dorothy Hope Smith as the face of a baby food advertising campaign. This image has since become synonymous with the brand. In 1982, the Onesies brand bodysuit was invented, revolutionizing the ease of dressing infants and keeping their tummies covered. Today, Gerber Childrenswear has diversified its offerings to include playwear, accessories, bedding, bath items, and expanded sizes up to 5T.
Committed to sustainability, Gerber Childrenswear aims to source 50% of its cotton as Better Cotton by 2026 and holds the STANDARD 100 by OEKO-TEX certification, ensuring products are tested against a comprehensive list of harmful substances. The brand also collaborates with TerraCycle and Gerber in a comprehensive recycling program, emphasizing its dedication to environmental stewardship.
As an employer, Gerber Childrenswear values the growth and development of its team, actively seeking talented individuals to join its ranks. The brand maintains a strong connection with its consumer base through 'The Parenting Journey Blog,' offering insights and stories that resonate with parents worldwide.