About Flik Flak

Flik Flak, originating in Switzerland in 1987, introduced a unique approach to teaching children how to tell time. Flik Flak watches swiftly gained popularity and became the world's most beloved children's timepieces. They are now accessible in over 100 countries across five continents, benefitting from their association with their parent company, the Swatch Group, a global leader in watch production.

Flik Flak watches have always offered more than just Swiss-made timekeeping for children. Developed in close collaboration with educators, each timepiece seamlessly combines learning with attractive aesthetics. The watch hands are shaped like the characters Flik and Flak, and the color-coded dials make learning to read the time fun and easy. The brand also provides a free, non-commercial app available in several languages to further aid children's learning.

Flik Flak offers a diverse range of products catering to the educational and style preferences of children aged three to ten. The Story Time collection is designed to teach young learners the essentials of telling time, while the Power Time watches cater to the timekeeping and style needs of older kids. Along the way, there are special treasures, such as an illustrated hardback storybook in an attractive gift box.

Flik Flak's retail presence spans over 100 countries on five continents, and their common language is playful learning with a fashionable twist. All their products proudly bear the "Swiss made" label, emphasizing lasting value and creating a memorable experience. Whether through kid-friendly retail furnishings, drawing competitions, or interactive events, Flik Flak's focus is on engagement and inclusivity.

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