Brooks: Running Sustainably for a Better Planet

Brooks, a leading brand in the running industry, stands out not only for its innovative running gear but also for its unwavering commitment to sustainability. Rooted in a long-term, science-based approach, Brooks recognizes the need to think bigger about the impact its products have on the planet.

Sustainability at the Core

More feet. Less footprint. This mantra epitomizes Brooks' dedication to minimizing its environmental impact throughout the entire lifecycle of its products. From materials and product design to manufacturing processes and the global supply chain, sustainability is ingrained in every aspect of the brand.

Climate Action

Brooks takes a rigorous, science-driven approach to address its contribution to climate change. The brand is actively reducing greenhouse gas emissions across all levels of its business. This includes the careful selection of materials, innovative product design, and an overhaul of manufacturing processes to align with sustainability goals.

Targets for Greenhouse Gas Emissions Reduction

• Absolute Reduction: By 2030, Brooks aims to reduce absolute scope 1 & 2 greenhouse gas emissions by 50%, and an ambitious 90% reduction by 2040, based on a 2021 baseline.
• Scope 3 Emissions: The brand targets a 52% reduction per unit of production by 2030 and an impressive 97% reduction by 2040, continuing their commitment to sustainability.
• Net-Zero Goal: Brooks strives to reach net-zero greenhouse gas emissions across the entire value chain by 2040, solidifying its commitment to a carbon-neutral future.

Sustainable Consumption

In crafting new gear and running its global business, Brooks is mindful of minimizing its impact on the planet. The brand actively seeks alternatives to non-renewable resources, opting for more sustainable materials and adopting practices that reduce waste.

Recycling Initiatives

• Material Sourcing: Brooks commits to sourcing materials with a minimum of 50% recycled or bio-based content by 2030, promoting sustainability from the ground up.
• Waste Reduction: By 2030, the brand plans to eliminate footwear manufacturing material waste sent to landfill or incineration, further showcasing its dedication to responsible practices.
• Circular Products: Brooks has set an ambitious target to launch its first fully circular performance running footwear and apparel by 2030, demonstrating a commitment to a circular economy.

Brooks ReStart

Gently used shoes for the long run. Brooks ReStart is a unique initiative that extends the lifespan of their gear, offering gently used shoes with plenty of miles left to go. This not only aligns with sustainability goals but also fosters a community ethos by ensuring gear doesn't end up in landfills prematurely.

Carbon Credits and Positive Action

Brooks actively purchases independently verified carbon credits from projects meeting stringent criteria for meaningful contributions to slowing climate change. With an initial focus on their highest-volume style, the Ghost, Brooks seeks quantified and verified data to support their commitment to positive environmental impact.

Transparency and Accountability

As Brooks charts its path towards sustainability, transparency remains a key principle. The brand is committed to positive change and continually provides transparency about areas where they can do more and how they can improve. Brooks invites readers to explore their corporate responsibility performance reports for a deeper understanding of their ongoing journey.

In conclusion, Brooks not only delivers top-notch running gear but does so with an unwavering commitment to sustainability. Through tangible targets, innovative initiatives, and transparent reporting, Brooks leads the way in showcasing that running can be both a personal and planetary pursuit, leaving a positive impact on the world we run in.