These agents improve the wettability and moisture absorption of textiles, particularly synthetic fibers. Traditionally reliant on long-chain surfactants, the market is now turning toward biodegradable, nonionic alternatives that provide high performance with low aquatic toxicity. These formulations support long-lasting comfort finishes without the use of fluorinated compounds or persistent chemicals. Suppliers offering full transparency on ingredient safety and environmental impact are gaining preference, and B2B directories play a key role in identifying such partners and verifying compliance with safety and sustainability protocols.