About Showpo

Showpo is a vibrant and forward-thinking fashion brand that originated as a small startup in Sydney, Australia, in 2010. Founded by Jane Lu, who left her corporate accounting job to pursue her passion for fashion, Showpo has grown from a garage operation into a global online retail powerhouse. The brand is synonymous with fun, fashion, and individuality, aiming to empower people to look and feel confident for any occasion. Showpo's mission revolves around creating memorable moments where customers can stand out and express their unique style.

The brand's journey reflects a commitment to body positivity and inclusivity, offering a wide range of styles designed exclusively in Australia. Showpo was one of the first online retailers to embrace inclusive sizing, providing options from size 4 to 20. Their product line includes everything from chic day dresses to affordable bridal gowns, catering to a diverse customer base.

Showpo's rise to fame is also attributed to its strong social media presence, boasting over 3.5 million followers across various platforms. The brand's marketing strategy includes global campaigns featuring well-known models and influencers, further solidifying its position in the fashion industry.

In addition to its own exclusive in-house designs, Showpo carries over 80 local and international brands, ensuring a fresh and trendy selection of apparel, accessories, and footwear. The brand's commitment to fashion is evident in its weekly new style drops, which keep customers at the forefront of the latest trends.

With a team of over 100 employees, Showpo maintains the hustle and drive of its early days, guided by a 'get sh*t done' mentality. The brand's success story is a testament to Jane Lu's vision and the company's ability to adapt and thrive in the ever-changing world of fashion retail. Showpo continues to be a go-to destination for fashion enthusiasts looking for the perfect blend of style, quality, and affordability.

Brand Owner