About Rapanui Clothing
Rapanui Clothing is a sustainable clothing brand based on the Isle of Wight, UK. Founded by brothers Mart and Rob Drake-Knight in 2008, the brand offers men's and women's clothing made from natural materials, using renewable energy and delivered in plastic-free packaging. Rapanui Clothing has won several awards for its innovative and ethical approach to fashion, including the Queen's Award for Enterprise in Sustainable Development in 2021.
What makes Rapanui Clothing special is its commitment to circular design and transparency. All its products are designed to be sent back to the brand when they are worn out, so they can be recycled and remade into new products. This way, Rapanui Clothing prevents waste and keeps materials in use. The brand calls this process Remill. Customers can also track the origin and impact of their clothing through the brand's website, where they can see real photos, facts and figures about the materials, factories and carbon footprint of each product.
Rapanui Clothing also supports various environmental causes and initiatives, such as tree planting, plastic prevention and wildlife conservation. The brand collaborates with organisations that raise awareness for these issues, such as the Marine Conservation Society, Surfers Against Sewage and the World Land Trust. Rapanui Clothing also hosts community events, such as beach cleans, tree planting weekends and One Tee One Kg campaigns, where customers can exchange their old clothing for new ones and help remove plastic from the ocean.
Rapanui Clothing is more than just a clothing brand. It is a movement that aims to inspire people to live more sustainably and responsibly. By creating high-quality, stylish and affordable clothing that respects the environment and the people who make it, Rapanui Clothing shows that fashion can be a force for good. 🌱