Longines

Founded in 1832 in Saint-Imier, Switzerland, the Compagnie des Montres Longines Francillon S.A. holds the distinction of being the oldest registered trademark still in its original form with the World Intellectual Property Organization. Throughout its long history, Longines has been at the forefront of numerous advancements in timekeeping technology, with a strong focus on sports, all while maintaining its signature elegance worldwide.

Longines created its inaugural chronograph in 1878, quickly gaining favor among equestrian enthusiasts. In 1912, the brand made a significant impact on the world of sports by introducing the first timing mechanism automatically triggered by an electric wire. Since then, Longines has earned the role of official partner and timekeeper for international sports federations and prestigious sporting events globally. The brand has also left its mark on aviation history by timing monumental achievements such as Charles Lindbergh's first non-stop solo flight across the Atlantic.

Today, Longines remains at the forefront of innovation, ensuring that all its timepieces embody a unique fusion of Tradition, Elegance, and Performance. With a strong presence in equestrian sports, artistic and rhythmic gymnastics, alpine skiing, archery, and the Commonwealth Games, Longines continues to support and be a part of landmark events in contemporary sporting history. With its iconic winged hourglass logo, the brand is now present in over 150 countries.