About LAWLESS Beauty

LAWLESS Beauty, founded by Annie Lawless in the Fall of 2017, is a cosmetics brand born out of a passion for health and wellness. Annie's journey began at age 11 with a diagnosis of celiac disease, which sparked her awareness of how ingredients impact one's appearance and well-being. Balancing law school and yoga teaching, Annie co-founded Suja Juice, a leading juice brand, before venturing into becoming a New York Times Bestselling Author. Through her online platform, Annie realized the challenge of finding certified clean makeup products that still offered full coverage. This gap in the market, coupled with her community's similar concerns, inspired her to create Lawless Beauty. The brand is a testament to Annie's commitment to clean living and full glam makeup, offering products that are fun, full-on, and certified clean. Lawless Beauty doesn't compromise on ingredients, color, or your health, reflecting Annie's ethos of providing cosmetics that are as high-performing as they are clean and safe.

Brand Owner