John Henric

John Henric is a Swedish fashion brand that has carved a niche for itself in the affordable luxury segment within men's apparel and accessories. The brand was established in 2008 by John Ekström and Nicklas Nordbergh, starting off in the historical city of Lund in Sweden. Initially, John Henric focused on producing high-quality accessories for high-end fashion boutiques. This foundation in accessories laid the groundwork for the brand's expansion into a broader range of men's clothing. Over time, John Henric branched out to include shirts, knitwear, trousers, and bags in its product lineup, which significantly contributed to the brand's recognition and growth.

The philosophy of John Henric revolves around a rigid standard of quality, craftsmanship, and creativity. The brand prides itself on its attention to detail, simple cuts, and achieving a perfect balance in its designs. John Henric's products are characterized by their luxurious and elegant touch, traditional craftsmanship, great fit, and comfort. Aimed at men who are brave enough to add modern accessories to styles that can often be somewhat predictable, John Henric develops products with personality and character. The brand believes that being well-dressed and unique do not have to be mutually exclusive.

John Henric's range includes a variety of clothing items such as soft cashmere sweaters, plain or printed shirts, classic chinos, jeans, and more. The brand's collection is designed to cater to different occasions, whether it's an everyday outfit or a dressed-up look for parties. In addition to clothing, John Henric's online world of men's accessories is extensive. The accessories collection includes ties, bow ties, scarves, pocket squares, and more, allowing customers to create their own unique style and give their outfits an edge.

The brand's commitment to quality is not just about the products themselves but also about the relationship customers build with them. John Henric believes that stylish men's accessories of good quality are products that last a long period of time, giving customers the chance to build a relationship with their accessories. With a vision and a dream now brought to perfection, John Henric continues to grow and influence the fashion industry with its unique approach to men's fashion.