Edikted

About Edikted

Introduction:
Edikted is a Gen-Z-oriented online fashion brand founded by CEO Dedy Schwartzberg and his team, who previously worked together at another successful fashion company, Adika. Established in 2020, Edikted quickly gained popularity by leveraging social media trends and pop culture influences.

Philosophy and Design:
Edikted's design philosophy revolves around delivering the latest streetwear and runway-inspired styles at affordable prices. The brand focuses on inclusivity, ensuring that everyone, regardless of shape or size, can access trendy fashion. Their unique "try and repeat" model minimizes waste by producing limited quantities based on customer demand.

Signature Products:
Edikted offers a wide range of fashion-forward pieces, including:

• Tigerlily Tube Top: A trendy, versatile top perfect for casual outings.
• Luna Faux Leather Flare Jeans: Stylish and edgy, these jeans are a staple for any fashion enthusiast.
• Marcella Wide Strap Mesh Corset: A bold statement piece that combines modern design with classic elements.

Materials and Ingredients Used by Edikted

Material Descriptions:

• Polyester: Lightweight and durable, making it ideal for various clothing items.
• Cotton: Soft and breathable, perfect for everyday wear.
• Spandex: Provides stretch and flexibility, enhancing comfort and fit.
• Nylon: Water-resistant and durable, suitable for outerwear.
• Rayon: Smooth and comfortable, often used in dresses and blouses.
• Lace: Adds a delicate and feminine touch to garments.

Properties and Uses:

• Polyester: Chosen for its durability and resistance to shrinking and stretching, making it ideal for long-lasting fashion items.
• Cotton: Valued for its breathability and softness, ensuring comfort in everyday wear.
• Spandex: Used for its elasticity, providing a better fit and freedom of movement.
• Nylon: Preferred for its water-resistant properties, making it suitable for outerwear and activewear.
• Rayon: Selected for its smooth texture and comfort, often used in lightweight and flowy garments.
• Lace: Incorporated for its intricate design and aesthetic appeal, adding elegance to various pieces.

Things to Keep in Mind When Buying Products from Edikted

Sustainability Concerns:
While Edikted aims to reduce waste through its production model, the use of materials like polyester and conventional cotton raises environmental concerns. Polyester is not biodegradable and relies heavily on fossil fuels, while conventional cotton uses significant amounts of pesticides and water. Handling these materials may pose risks due to potential chemical residues.

Impact and Practices:
The production of materials like polyester and cotton has a substantial environmental impact, contributing to pollution and resource depletion. Edikted's supply chain transparency and ethical manufacturing practices are crucial for ensuring fair labor conditions and minimizing negative environmental effects. However, the brand has room for improvement in adopting more sustainable materials and practices.